Monday, August 30, 2010

Retailer Highlight: Sevier Skirts

I’ve heard of Mary-Kay parties, Tupperware parties, sushi parties, and even book parties. But a skirt party? The Nashville-based company, Sevier Skirts, has established and grown their business doing just that!

Producing over 6,000 custom made skirts annually, Sevier Skirts “takes classic, timeless, styles that women have grown to love and embellishes them with gorgeous and unique fabrics”. The company purchases their fabrics from New York City’s top fabric houses who also sell to names as Marc Jacobs, Ralph Lauren, Oscar de la Renta, Chanel, and Cynthia Rowley. Skirts range from $100 to $200.

So, where do the skirt parties come in? According to their website, “Skirts are most commonly sold at "skirt parties" in which a group of friends gather together at a hostess' home”. The parties require a host and a minimum of 10 to 12 guests; usually they are held on weeknights from 5:30 to 9:00 pm. Hosts also receive a 10% discount of the total party sales.

Sevier Skirts has been featured on local NEWS stations and was recognized as the 2010 Entrepreneur of the Year by the city paper.

Find out more about Sevier Skirts here.

photo credit: sevier skirts website

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